Spam
and I
Unsolicited offers teach us a
dangerous lesson about
how to identify and dispose of physical garbage.
by
Bill Cummings
"You
are recieving [sic] an unsolicited commercial email from
Quiksilver Enterprises Inc. We recognize that you may not wish
to recieve [sic] such emails in the future, and we have provided
a link to automatically and instantly remove yourself: REMOVE."
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Spam
removal is like wading through a garbage dumpster to be
able to throw away one piece of trash.
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Ah, spam,
that surging wave of internet garbage even more distasteful than
the pink meat product of the same name. It may be the only byproduct
of the information age more annoying than those insidious pop-up
windows that fill monitors with a flurry of unexpected advertisements.
The spam quoted above came to me the other night from "misterpr@utility.net"
and promised me ONE LAST CHANCE to purchase the "Banned CD"and
for the "superlow price of only $19.99" to boot.
This is exactly
the kind of annoying waste of time that, even though it disappears
in a click of the mouse, we all wade through in our inboxes each
day. Show me a person who hasnt complained about spam and
Ill show you a person who forgot their password. Garbage,
it is clear, is overflowing on the Net. Fortunately, unlike real
landfills, my trash folder has infinite capacity and no environmental
consequences. Yet spam and the other unsolicited offers that come
to us by phone and letter are teaching a dangerous lesson about
how to identify and dispose of physical garbage in the non-electronic
world.
It is seductively
easy to deal with spam. Just select those messages from the inbox
you dont want and click DELETE. For the extra satisfaction
that finality brings, pull down EMPTY TRASH FOLDER from the File
menu. Just like that, its gone.
On the other
hand, that only eliminates a single slice of spam, which is why
federal guidelines stipulate that transmitters of bulk commercial
email provide a way for consumers to remove themselves from the
address lists that spammers use. Not wanting to be bothered by
more trash from misterpr, I followed the link to http://www.compuzoneusa.com/remove.htm.
Here I typed in my email address, hit UNSUBSCRIBE! and, presumably,
have now lost all opportunity to hear about the cd "so controversial
that eBay banned it forever!"
Of course,
sending people to this page is just another opportunity to force
them to look at advertisements (and another way to confirm that
the recipient's email address is still accurate). In a sort of
brinksmanship, a single subject line in my inbox has transformed
itself into a full-screen web page, escalating our conflict. Its
like wading through a garbage dumpster to be able to throw away
one piece of trash. The spammer hopes that though the email didnt
work, maybe this will hook you by holding your attention a few
seconds longer.
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